Real Estate Trends: What can Florida expect in 2023?

The state of Florida's housing market now and into 2023

(This article was originally published in 2020.  This section is an update for 2022-23.)


A report published in September, 2022, by TD Economics states that Florida's housing market--like the rest of the nation--is cooling down. Home sales in Florida as of July are down 25% due primarily to higher mortgage rates.


Florida experienced an amazing growth in home sales of 58% during the Pandemic, second in the nation only to Arizona.  The prediction in the TD Economics article linked above is that Florida will see a decrease in sales of 10-15% between now and June 2023. That said, home sales (and home construction) are not expected to take a hit anywhere like we saw in the previous recession.  There are several reasons for this:


  • Florida's demand for labor continues albeit at a lower pace
  • Tighter restrictions on home lending in the past 20 years means that current home owners are more solvent, so we should see less distress sales
  • The shortage of housing to begin with, means that the demand for new homes in Florida will continue to grow in the next five years


The bottom line is that it is still a good time to enter into the construction trades.  Florida's housing inventory is still not up to demand and will remain so for the next five years at least.  People are still moving to Florida and they need a place to live.  Many of them want to build or will want to remodel existing homes. 

Real Estate Trends for 2020 (original article)

Realtor.com has recently published its housing market predictions for 2020. In the forecast, analysts looked at four areas: supply, demand, home sales, and the move to affordability.

1) Supply

Low affordability and higher interest rates caused growth in the housing inventory, while higher housing prices and higher interest rates raised barriers to entry. Houses sat on the market, and mortgage rates dropped. Borderline buyers entered the market. At the start of 2019, two out of three markets were seeing inventory growth. By the end of 2019, only one in ten markets were seeing inventory growth, placing housing into acute shortage mode. Acute shortage mode will drive prices up and create an opportunity for new home construction.

2) Demand

Several factors impact demand. A low-interest-rate environment, rising rents, and the growing millennial population broadened the potential home buyer pool and kept alive a robust demand in 2019. Buyer sentiment reached a high point in the summer months and energized sales growth in the fall. By the end of 2019, low affordability and economic uncertainty cooled buyer sentiment.

According to the article, “For the first time ever, Millennials’ share of mortgage originations will surpass 50 percent in the spring, outnumbering Gen X and Baby Boomers combined. The last generation to take more than half of all purchase originations was Gen X in 2013, just six years ago. Accordingly, other generations’ footprint will continue to contract, with Gen X and Baby Boomers taking 32 and 17 percent of mortgage originations respectively.”

3) Home sales

The decrease in sales is projected to be accompanied by flattening growth in price. With the supply of available homes continuing to be delicately balanced, and the entry-level demand expected to remain strong, prices are estimated to rise by 0.8% in 2020.

4) Move to affordability

Forecasters highlight a cultural feature of the Millennials that has impacted real estate development nationwide. Millennials are currently drawn to the city.

The article explains, “A dominant trait of this real estate cycle has been the renaissance of the urban downtowns. As younger generations returned to downtown cores, employers and developers responded by building offices, retail, and housing in high-density environments. However, as the costs of development and construction rose, so did housing prices, especially given the propensity for builders to bring mostly high-end, luxury products to market. Over the past decade, demand for downtown living trended on an upward curve, driven by a desire for proximity, and lifestyle amenities, especially on the part of Millennials.”

However, aging Millennials are maturing and starting families. They have shifted their priorities and are looking for more affordable housing outside the bustle of the city. On the other end of the spectrum, Baby Boomers are looking for lower taxes, a milder climate, and more affordable living in general.

What will 2020 be like for buyers?

Buying a home in 2020 will offer opportunities for some buyers. The supply of new homes will relieve some pressure on inventory, and prices will tend to move toward affordability. The inventory of new homes in 2019 remained focused on the high-end, but, as the luxury market cooled, builders signaled their intent to increase offerings in the mid-price segment. First-time buyers will continue to struggle with finding a home where they want it and at a price they can afford. They will still struggle to some extent, even with mortgage rates in an approachable range, since entry-level inventory is expected to remain somewhat tight. The widespread moderation in price will continue to offer opportunities in mid-sized markets in the Midwest and South.

What will 2020 be like for sellers?

Quoting from the article: “Sellers in 2020 will contend with flattening price growth and slowing activity, requiring more patience and a thoughtful approach to pricing. Sellers of homes priced for entry-level buyers can expect the market to remain competitive and prices to stay firm. At the upper end of the price range, however, properties will take longer to sell, and incentives will be needed to close deals. As the market moves toward a more balanced scenario, sellers who adjust to local market conditions can expect to benefit from continuing demand.”

How Will the 2020 Presidential Election the economy?

While some political elections can have an impact on the economy and housing markets, the outcome of elections is not linked directly to the performance of the markets. Expectations linked to a political party’s or an administration’s likely legislative or regulatory actions can influence confidence and decision-making.

The report provides the following forecast for key housing indicators:

  • Existing home sales will decline by 1.8%. 
  • Single-family home housing starts will increase by 6%. 
  • Home price growth will flatten, with a forecasted increase of 0.8%.
  • Inventory will remain constrained, especially at the entry-level price segment.
  • Mortgage rates are likely to bump up to 3.88 percent by the end of the year.
  • Tight inventory and rising mortgage rates will lead to dropping sales.
  • Buyers will continue to move to affordability, benefiting mid-sized markets.

To be ready for the opportunities in 2020, general contractors must prepare. With over fifty years of experience in Florida helping contractors of all types, Contractors Reporting Services guides contractors through the nuances and typical challenges associated with obtaining a contractor’s license as well as incorporation, renewals, annual reporting, credit reports, bonds, and more. Contractors Reporting Services comes alongside the contractor and handles all licensing needs.

For more information about obtaining a Florida contractor’s license , contact Contractors Reporting Services at (813) 932-5244 or email the team at info@activatemylicense.com. Visit them on the web at https://activatemylicense.com .

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